David P -- Cypress: "I've checked you out. I'm convinced you really do sell cars for a lot more than other charities. But ever since my dad passed away, we've been putting our money into cancer research. You do great work too, so what can I do?"

David, it was for people just like you that we developed our Directed Donation Program. When you donate to Giving Heart of America, you can request that up to 60% of the proceeds go to the charity or church of your choice. For you, that can be cancer research. The rest will go to help Operation Fallen Hero.

The beauty is this. Because we are able to clear so much more through our network of retail dealers, the 60% going to your chosen cause will probably be more than if you donated directly to that cause in the first place. And, of course, your tax deduction will be much larger through Giving Heart of America. It isn't even close.